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BIA What Makes a Winner

WMAW: "It puts you on the map and is good for staff morale"

Free-from category winner Village Bakery pushed the boundaries to create its winning product, as managing director Robin Jones explains.

WMAW: "It's a validation of everything I have done in the past 50 years"

Industry veteran Alan Jones of Village Bakery was delighted to win his 2018 Baking Industry Award, describing it as “unforgettable” and a “memory to treasure”.

WMAW: "I was over the moon to win the award for the second time"

Winning the Bakery Innovation Award was “a real personal achievement” for Paul Barker, founder of Cinnamon Square.

WMAW: “Whatever you think the standard is, it will be 10 times higher”

Elaine Hamey on winning the Celebration Cake Business of the Year category two decades after she last collected the award.

WMAW: “We’re pushing boundaries for a larger-scale bakery”

Baker of the Year Paul Rhodes on what sets his bakery apart from the crowd, and how his background as a chef has helped shape the business.

WMAW: “We’ve been on such a journey and now everything is in place”

Warrens Bakery’s Jason Jobling explains to Abbie Dawson how the firm’s hard work has paid off with winning the 2018 Baking Industry’s Craft Bakery Business Award.

WMAW: 'We never take anything for granted'

Tesco made sure it capitalised on its win as 2017 Supermarket Bakery Business of the Year, both with staff and consumers.

WMAW: ‘I’m hoping I can be an inspiration for others’

Dawn Gemmell received an award for Outstanding Contribution to the Baking Industry. Here she shares her career highlights and how she hopes to be an inspiration to the next generation of bakers.

WMAW: ‘You need to get out there and stand out from the crowd’

With multiple awards under her belt, including the Baking Industry Awards Rising Star 2017, Jessica Dalton is already making a name for herself in the industry.

WMAW: ‘Be brave, bang your drum and be confident in what you do’

2017 Bakery Manufacturer of the Year, Macphie, is proud of its team, products and environmental record, but was still surprised by its awards success